ROI in Action Casebook - Measurement and Evaluation Series - Patricia Pulliam Phillips - Books - John Wiley & Sons Inc - 9780787987176 - April 15, 2008
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ROI in Action Casebook - Measurement and Evaluation Series

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ROI in Action Casebook offers a collection of ROI case studies that represent the classic use of the proven ROI Methodology. A companion volume to Jack J. Phillips and Patricia Pulliam Phillips's six books in the Measurement and Evaluation series, this book clearly illustrates the ROI Methodology.


400 pages, Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 15, 2008
ISBN13 9780787987176
Publishers John Wiley & Sons Inc
Pages 400
Dimensions 160 × 231 × 13 mm   ·   771 g
Language English  

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