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Innovation and Imagination at Work
Aim
Innovation and Imagination at Work
Aim
Drawing together a collection of articles, this book examines the innovation imperative for Australian business. It aims to show that business must innovate or perish and the key to success lies in harnessing creativity at all levels of the organisation, using it to meet strategic objectives and to drive profits and improvement.
170 pages, illustrations
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | February 16, 2002 |
ISBN13 | 9780074709245 |
Publishers | McGraw-Hill Education - Europe |
Pages | 170 |
Dimensions | 72 × 91 × 6 mm · 11 g (Weight (estimated)) |