Contested Ground

This book applies social science to the analysis of prescriptive drug policy. It identifies key policy issues in the public debate on prescription drugs and establishes an analytical framework for regulatory policy in this area. It describes the social and cultural context of prescription drugs as well as the pharmaceutical market and its distinctive industrial structure. Written by a range of international experts working at trhe interface between the social sciences, pharmacy, medicine, and public policy They raise important social, ethical and policy questions that cut across conventional disciplinary boundaries.