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Global Business: Positioning Ventures Ahead 1st edition
Michael R. Czinkota
Global Business: Positioning Ventures Ahead 1st edition
Michael R. Czinkota
Authors Czinkota and Ronkainen bring readers quickly up to speed on the essentials of international marketing that will make for smoother sailing overseas.
272 pages, 4 colour tables, 3 black & white line drawings
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | September 22, 2010 |
ISBN13 | 9780415801942 |
Publishers | Taylor & Francis Ltd |
Pages | 272 |
Dimensions | 156 × 231 × 20 mm · 538 g |
Language | English |
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