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Strategic Innovation: New Game Strategies for Competitive Advantage 1st edition
Allan Afuah
Strategic Innovation: New Game Strategies for Competitive Advantage 1st edition
Allan Afuah
Strategic Innovation demonstrates to students how to create and appropriate value using new game strategies to gain competitive advantage. The book shows that innovation is not simply about developing new technologies into new products or services, but often, about finding new models for doing business in the face of change.
504 pages, 77 black & white tables, 60 black & white line drawings
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | February 17, 2009 |
ISBN13 | 9780415997812 |
Publishers | Taylor & Francis Ltd |
Pages | 484 |
Dimensions | 178 × 254 × 27 mm · 1.50 kg |
Language | English |
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