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Develop Your PR Skills - Creating Success
Dr Neil Richardson
Develop Your PR Skills - Creating Success
Dr Neil Richardson
Develop Your PR Skills covers strategic PR, PR and the internet, working with the media, dealing with different stakeholders and customers, dealing with a crisis, using internal communications, using research to get a competitive edge, evaluating the success of your PR, and ethics and sustainability.
178 pages, 1, black & white illustrations
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | June 3, 2010 |
ISBN13 | 9780749459703 |
Publishers | Kogan Page Ltd |
Pages | 176 |
Dimensions | 147 × 219 × 12 mm · 274 g |
Language | English |
See all of Dr Neil Richardson ( e.g. Paperback Book )