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International Retail Marketing 1st edition
Christopher Moore
International Retail Marketing 1st edition
Christopher Moore
Combines a thematic overview of the key issues concerning international retail marketing. This work provides an outline of the fundamentals of the subject, such as trends in retail marketing, strategy and logistics, and buying and merchandise management within an international perspective.
280 pages
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | June 26, 2004 |
ISBN13 | 9780750657488 |
Publishers | Taylor & Francis Ltd |
Pages | 280 |
Dimensions | 199 × 243 × 15 mm · 538 g |
Language | English |
Editor | Birtwistle, Grete |
Editor | Bruce, Margaret |
Editor | Moore, Christopher M. |
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