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Marketing, International Edition 17th edition
Pride, William (Texas A&M University)
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Marketing, International Edition 17th edition
Pride, William (Texas A&M University)
Provides students with the knowledge and decision-making skills they need to succeed in competitive business environment. This title includes the coverage of marketing strategies and concepts with extensive real-world examples including material on social networking and digital marketing.
848 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 6, 2013 |
| ISBN13 | 9781285092607 |
| Publishers | Cengage Learning, Inc |
| Pages | 848 |
| Dimensions | 277 × 217 × 30 mm · 1.53 kg |
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