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Nonprofit Nonmarketing: a Guide to Branding Beliefs and Benefits
Mark Mathis
Nonprofit Nonmarketing: a Guide to Branding Beliefs and Benefits
Mark Mathis
Just because you are a nonprofit does not mean that you can ignore marketing. Marketing impacts every aspect of your organization from your fundraising and friend-raising to your community credibility and relevancy. This book provides you with the fuel
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | October 12, 2007 |
ISBN13 | 9781425746575 |
Publishers | Xlibris |
Pages | 196 |
Dimensions | 152 × 229 × 12 mm · 299 g |
Language | English |