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Strategic Customer Relationship Management in the Age of Social Media
Amir Khanlari
Strategic Customer Relationship Management in the Age of Social Media
Amir Khanlari
Marc Notes: Includes bibliographical references and index.; This book provides a variety of strategies, applications, tools, and techniques for corporate success in social media in a coherent and conceptual framework offering the resources necessary to adopt and implement social CRM strategies within their organizations--; Provided by publisher.
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | July 16, 2015 |
ISBN13 | 9781466685864 |
Publishers | Business Science Reference |
Pages | 358 |
Dimensions | 216 × 280 × 21 mm · 1.12 kg |
Language | English |
See all of Amir Khanlari ( e.g. Hardcover Book )