Strategic Analysis: A Structured Approach - Alfred Warner - Books - Business Expert Press - 9781606491751 - November 30, 2010
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Alfred Warner
Strategic Analysis: A Structured Approach

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The purpose of this book is to overcome the problem of familiarity by developing a systematic approach to conducting a strategic analysis. From assessing the general industry environment to analyzing industry forces and firm resources, well known models are introduced and explained.

168 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 30, 2010
ISBN13 9781606491751
Publishers Business Expert Press
Pages 168
Dimensions 152 × 229 × 11 mm   ·   268 g
Language English  

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