Value Driven Product Planning and Systems Engineering - Harry E. Cook - Books - Springer London Ltd - 9781849966887 - October 13, 2010
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Harry E. Cook
Value Driven Product Planning and Systems Engineering Softcover reprint of hardcover 1st ed. 2007 edition

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Engineers and scientists often need to sell an innovative idea for a new product to top management. The engineer as product planner must learn to think like its major competitor using customer value as a guide.

213 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 13, 2010
ISBN13 9781849966887
Publishers Springer London Ltd
Pages 213
Dimensions 155 × 235 × 12 mm   ·   331 g
Language English  

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