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Soft Power in China: Public Diplomacy through Communication - Palgrave Macmillan Series in Global Public Diplomacy
Jian Wang
Soft Power in China: Public Diplomacy through Communication - Palgrave Macmillan Series in Global Public Diplomacy
Jian Wang
This book is about how China strives to rebuild its soft power through communication. It recounts China's efforts by examining a set of public diplomacy tactics and programs in its pursuit of a 'new' and 'improved' global image. These case studies invites the reader to a more expansive discussion on the instruments of soft power.
220 pages, Illustrations
Media | Books Hardcover Book (Book with hard spine and cover) |
Released | December 14, 2010 |
ISBN13 | 9780230108622 |
Publishers | Palgrave Macmillan |
Pages | 219 |
Dimensions | 150 × 221 × 17 mm · 385 g |
Language | English |
Editor | Wang, J. |